Start of a bold attempt to convert a hidden treasure of Europe into a success story
Hungary is laying in the Cradle of Carpathians.
Tha past - What is behind us?
Goes back to the Celts in the 3rd century BC.
The Romans established the first vineyards in Szerémség, Baranya, Tolna, the Buda Hills and Lake Fertö. Delivering wines to Rome.
13th century: French settlers in Hungary, French cultivation methods.
15th century: Italian settlers-winemakers
18th century: Settlers of German origin (called „Schwabs”) establishing winemaking in Villány and Szekszárd
18th century: export to the Netherlands, to Scandinavia, to England and to Russia. Tokaj was Official Purveyor of Russian Tsar Court.
18th century: export to Austria and to Prussia.
End of the 19th Century: mountainous (historical) vineyards gravely hit by phylloxera epidemics
20th century: disasters (world wars, 1929-33 economy world crisis, and communist occupation: quantity over quality, state monopoly).
1989: collapse of the communist regime
The Present - Where are we now?
1990's: privatization of lands, beginning of recovery.
Starting modernizations for keeping up
with Western standards
2004: Member of the European Union
2011: Plenty of opportunities ahead us for the
next 2-3 centuries.
The present-day difficulties Hungarian winemaking/wine business face:
Lack of perfect coordination, lot of small producers (families),
Need to strengthen the marketing activities and foreign presence,
Growing number and power of competition either in domestic market or abroad
Lack of sound and long term financial background
Hungarian Wine Regions bird's-eye view
Wine territory: 87,000 ha (around the same as Bordeaux itself)
...especially focusing on…
Villány the „MEDITERRANEAN FIERY WINES OF THE DEVIL"
What should we know about Villány?
Southernmost wine region of Hungary,
Situated near the Croatian border,
Can be found below the 46th parallel, roughly at the same latitude as the
northern part of Bordeaux,
Villány Mountains running east-west but dissected by gentle valleys looking
for south, southwest,
Essentially a dry region with a Mediterranean influence,
Easy to reach it by highway,
Excellent and various soil conditions: compound of limestone, loam, clay, adobe loess and brown earth,
Hot summer and relatively mild winter,
Early start of the spring, early warming of the vineyards, so extended growing season
Essentially a dry region, with a Mediterranean influence
Intense insolation, great active heat sum
Wide variety of grapes cultivated (selection only):
The reds: Portugieser, Blue Franc, Kadarka, Cabernet Sauvignon, Cabernet Franc, Merlot, Syrah, Pinot Noir
The whites: Welschriesling, Linden-leaf, Chardonnay, Rhine Riesling
On the way did they get justification?
Michael Broadbent (MW), in 2001: „The Cabernet Franc found its home in Villány”
Caroline Gilby (MW) in 2009: „Hungary's Red Revolution”
Jancis Robinson (MW) in 2010: „Hungary for progress”
2 Exceptional Men:
Mr. József BOCK
Bock, Joseph George 1948th Kisjakabfalván was born on May 7, a light next to the village. Villány completed primary school, then seasoned locksmith profession. This is done after engineering polytechnics. An electric company until 1992 he worked as a middle manager (foreman pre-production), but like all electricity, after working in the vineyard he continued napot.1973 was married Kenéz wife Valerie, a teacher. Children, Patricia 1974, 1976 - † 1995 Eleanor, 1980 Valer.
Bock, Joseph's father after his death, in 1981 started to produce own wine in 1958 but has been linked to the grapes, since then my father bought Jammertál back to the old family estate vineyard. Second job for a decade has been producing wine, and from 1976 to 1981. between vine production is also addressed. The parents learned to love the work I constantly utilized in the vineyard and cellar. This background our first self-produced wines performed well. Successfully in the local and national wine competition (gold). This is given further strength and enthusiasm for the job. The growing success of the area and decided due to a full time deal with the grapes and the wine. In 1987, he began to bottle its wines. Initially, the County Hungars Hotels B units, 1992 Budapest restaurants and hotels, as well as smaller quantities shipped for export. In 1994, the Vinagora International Wine Competition Champion was awarded the 1991 vintage Bock Cuvée. The "official" borászkodástól (1991) relatively quickly and in 1997 became the Winemaker of the Year. This award numerous national and international recognition preceded and followed.
Villány great emphasis on wine tourism, so all of the wines and the hospitality of the quality aims. In this family and employees very helpful. The success behind a clear understanding wife and family is stable. Bock, Joseph's wife had worked as a teacher, but a growing family abandoned for the sake of the profession, is today the leading bed and breakfast. It was natural that the parents of the children were beaten away by force. Daughter Patricia in 2004 to teach German as a language teacher, while winemaker-viticulturist graduated engineer, currently manager of the winery. His son, Valer, wine technician, working in the winery cégvezetőként. Patricia's husband, Beni Gabor, manager of the winery. So now we are all active in the family business. The winery is 5 to 600 thousand bottles of wine sold in Hungary and elsewhere in the world. The export share of the wine sold in approx. 15% of the total.
Bock is that of Winery, wines and hospitality of quality improvements and the region and one of the best in the winery to be included.
Mr. Attila GERE
Attila Gere's great-grandmother lived in Villány, and her husband was the local cooper. Along this line, the Gere family had quite a few members who were affiliated with wine production, starting from as many as seven generations back in time. This process discontinued for a short while when after World War II. the peasant proprietorships were ruined and people were deported - family traditions were forced to diminish.
Due to this depression era, Attila Gere became a forester. He became first interested in winery in 1978, through his father-in-law. Tasting his authentic home-made wines, Gere started to realize the great potentials of the red wines of the Villány region. Wine-making is a family tradition on this line as well, what is more, today, the younger generation is also an integral part of the everyday life of the winery. The Gere family believes in the importance of vine-culture and wine-making being passed on to sons and daughters, thereby re-creating the noble Hungarian tradition of the lasting family business.